Summary:
Strategic UX design leader with 10+ years defining end-to-end design strategy for complex enterprise, fintech, and regulated B2B platforms. Proven track record building scalable design systems and interaction patterns from the ground up, including AI-native, 0-to-1 products, while applying AI-assisted, spec-driven design practices (GitHub Copilot, Claude) to accelerate prototyping and documentation. Experienced formally mentoring and coaching design teams, synthesizing qualitative and quantitative research into clear direction, and earning trust across design, product, engineering, and senior leadership to move complex, data-dense workflows forward.
Core Competencies:
Fintech & Regulated-Industry UX · Enterprise / B2B Product Design · AI-Assisted / Spec-Driven Design (Copilot, Claude) · Design Strategy & North-Star Vision · Scalable Design Patterns & Systems · UX Team Leadership & Mentoring · Cross-Functional Stakeholder Trust · User Research & Usability Testing · Accessibility (WCAG) · Agile Collaboration · Front-End Familiarity (HTML, CSS, JS, React, Angular)
Experience:
JUL 2023 TO PRESENT
SENIOR UX DESIGNER · UNITED WHOLESALE MORTGAGE, PONTIAC MI
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Lead end-to-end UX design across enterprise mortgage platform products and a Gen AI product built from the ground up, owning the full user lifecycle from discovery through prototyping, delivery, and post-launch validation.
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Defined the UX vision, design system, and scalable interaction patterns for the Gen AI product with no prior foundation, applying AI-assisted and spec-driven design practices (GitHub Copilot, Claude) to accelerate prototyping and documentation.
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Collaborate with product managers, engineers, and business stakeholders to align design scope with technical constraints; present work to senior leadership to secure alignment and buy-in, earning trust across internal teams to move complex, data-dense workflows forward.
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Guide and mentor 3–5 junior and mid-level designers across multiple product teams, coaching through complex stakeholder dynamics and reducing revision cycles by 30%.
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Champion and maintain design systems and WCAG accessibility standards across all platforms, ensuring consistent, reusable patterns at scale.
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Partner with UX researchers to define research objectives and conduct interviews, surveys, and usability testing that directly inform and validate design direction, pre- and post-launch.
AUG 2022 TO APR 2023
SENIOR PRODUCT DESIGNER · ANYWHERE REAL ESTATE, MADISON NJ
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Designed interaction patterns, workflows, wireframes, and high-fidelity UI components for enterprise platforms, increasing user engagement through data-informed iteration.
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Validated UX solutions through usability testing and behavioral analytics; collaborated closely with engineers and product stakeholders to deliver features meeting business and user needs.
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Established UI components and best practices aligned to WCAG standards; mentored fellow designers, fostering skill growth.
JUN 2020 TO JUL 2022
SENIOR EXPERIENCE DESIGNER · BUTLER BRANDING, FRESNO CA
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Led UX design and front-end development for content management and e-commerce platforms, streamlining user journeys and measurably increasing conversion rates.
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Created brand identity assets for clients, including logo design and visual brand guidelines, extending design work beyond UX into broader brand strategy.
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Developed end-to-end website strategies from ideation through development, aligning cross-functional teams with business goals and user needs.
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Conducted user research and usability testing to validate design decisions; championed accessible, inclusive design; mentored junior designers.
DEC 2018 TO JUN 2020
SENIOR UI/UX DESIGNER · MERTECH / THRIFTLY.IO, FRESNO CA
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Led UI/UX design for enterprise application modernization projects, improving user experience and adoption for complex business tools.
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Designed responsive layouts and data visualizations for enterprise dashboards within Agile ceremonies and sprint planning.
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Collaborated with cross-functional teams to develop and implement global WCAG accessibility standards across the product suite.
NOV 2016 TO DEC 2018
LEAD DESIGN STRATEGIST · BITWISE INDUSTRIES, FRESNO CA
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Developed and executed comprehensive design solutions for commercial and educational environments, coordinating with architects, engineers, and project managers.
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Designed interior and exterior space layouts, balancing aesthetic, functional, and budgetary requirements across commercial and educational facilities.
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Managed budgets and resources; led projects from concept to completion within timelines.
AUG 2014 TO NOV 2016
UI/UX DEVELOPER & DESIGNER · EDIT, LLC, FRESNO CA
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Led UI/UX design and front-end development across multiple product lines using HTML, CSS, JavaScript, React, and Angular.
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Managed and mentored a team of design and QA interns; collaborated with developers, PMs, and product owners across the full product lifecycle.
SEP 2008 TO PRESENT
CREATIVE DIRECTOR · FREELANCE, REMOTE
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Lead all aspects of the creative process from concept to execution, championing human-centered design, user research, and inclusive UX practices across diverse client engagements.
